Advertising / Digital / Social

Technology / Innovation / Interactive

psychology Archive

  • Social Strategy: Paul Adams – Think outside in

    A great read from Paul Adams – ex-Google and now Facebook – talking about building relationships with consumers from a brand perspective. The key takeout for me was thinking back to how relationships are formed – through many lightweight interactions over time. Take a read if you have a spare 10 minutes – it really puts things back in perspective for us advertising people. M. x