Advertising / Digital / Social

Technology / Innovation / Interactive

RFID Archive

  • 2-12-2014 4-33-26 PM

    15 Fantastic Experiential/Digital Campaigns

    via: Simply Zesty Facebook Face Recognition In Israel, Coca-Cola decided to combine Facebook and face recognition technology to create FaceLook. By setting up machines across a theme park, it gave visitors a way of logging into their Facebook account using only their face and allowing them to post status updates. Simple, and a great example of the real and virtual worlds blending together. C&A’s Facebook ‘Like’ Hangers When Brazilian fashion retailer C&A decided to make its hanger digital, it came up with a brilliant idea to show how popular certain items are. They did this by allowing its hangers to […]

  • Forget Coles express checkouts – now introducing RFID auto-scan!

  • [vimeo 35375509 w=500 h=375] ‘Like’ Stuff On Facebook By Thrusting Your Hips! Do you ever find yourself thinking that you enjoy liking things on Facebook but that there’s just not enough fun in the whole process? Fear not, the answer is here and it comes in the shape of the LikeBelt. This is a new piece of technology developed by deeplocal that allows you to show your appreciation on Facebook by interacting with people and things in a very real way. Thrust a suggestive hip in their direction while you’re wearing the LikeBelt, and it will register on Facebook, where […]

  • Coca Cola using RFID Bracelets in Israel. Fantastic! (Source:

  • Coca Cola: RFID Facebook Integration

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